Facebook Ad BENCHMARKS (All You Need to Know)

In this video, I'll go over the Facebook ads benchmarks I look for in successful (and not-so-successful) campaigns.

If you tell most people about your Facebook ad campaign (which I'm SURE is extremely common around the dinner table), the first question they'll probably ask is, "What's your CPC??"

DON'T FOCUS ON CPC.

I'll show you why it's not as important a metric as you'd think when you're dealing with Facebook ads.

You'll also learn:

- What's a good CTR (click through rate)? (1:59)
- How to think about CPC in Facebook ads (3:25)
- What's a good Relevance Score? (5:45)
- How high should I let my ad frequency climb? (8:15)

Once you finish this video, go to your Ads Manager and see where you need to step up your ad game (or reach out to me if you need some help).
🖥: https://www.brandonstiles.com

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Видео Facebook Ad BENCHMARKS (All You Need to Know) канала Brandon Stiles, Software Engineering