Seed Fundraising Guide for Startups | How to Present the Most Important Metrics

I teach you how to break down the most important metrics for investors in seed funding rounds. Free template included.

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We learn about the most important metrics investors want to see seed-stage startups present in pitch decks and fundraising rounds.

They include:
-Market size - TAM (bottoms-up vs. top-down)
- Traction (the correct growth & retention metrics)
- Unit economics & projections
- Terms (valuation, target raise, dilution, etc.)

In this video, I walk you through the best ways to break down each of these metrics.

Sections:
0:54 market size (TAM) - when to calculate using top-down vs. bottoms-up
5:14 how I use Notion to keep track of all my projects, try it here for free https://ntn.so/ericandrews1
7:44 startup growth metrics (choosing your metric, growth rate benchmarks)
11:27 retention metrics for user-based businesses - DAU/MAU ratios and power user curves (smile curves)
14:44 retention metrics - churn and customer retention cohorts
20:48 what is your business model? unit economics (how you make money), traction & projections
28:51 fundraising terms: valuation, target raise, expected dilution

By the end of this video, you will understand how to break down the most important metrics for seed funding rounds.

*This video is sponsored by Notion.

#fundraising #seedfunding #NotionPartner

Видео Seed Fundraising Guide for Startups | How to Present the Most Important Metrics канала Eric Andrews