Gamifying Sustainability - Changing Behavior with Fun: Christian Kaufmann at TEDxYouth@Adliswil

Edited by Tristan Upton
Videography by Joel Hempenius and Daniel Blumensev

http://www.tedxyouthadliswil.com
https://www.flickr.com/photos/tedxyouthadliswil/sets/72157642612178674/

During TEDxYouth@Adliswil, Christian spoke about the journey of WeAct: to make sustainability achieve mainstream adoption. As opposed to punishment, or "shamification," WeAct relies on team dynamics, learning by doing and the concept of gamification (using game elements in a non game context) to make the quest for sustainability into an interactive experience. Through their innovative approach WeAct has helped change the behavior of more than 1000 persons in companies, universities and schools, and this is just the beginning.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

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