Martin Lindstrom: Global Behavior Change & The 8th Entry Point | Brainfluence Brief

Until now, Martin Lindstrom says, we've had 7 life entry points. Those are universal points where a customers become receptive to a whole new category of products and services. Those include having a baby, the first day of school, geting married... For the first time in recent memory, Lindstrom says, we are experiencing a global, synchronized behavior change which he calls the 8th entry point.
Full episode of Martin Lindstrom and the Ministry of Common Sense (audio, video, text versions are available) and resources are here: https://www.rogerdooley.com/martin-lindstrom-common-sense/

Видео Martin Lindstrom: Global Behavior Change & The 8th Entry Point | Brainfluence Brief канала Roger Dooley