Not invented here? Why letting go is sometimes...

History is full of examples of innovations which, despite their promise, have been resisted by established players – the ‘not invented here’ effect. And although we’re familiar with the problem it doesn’t seem to have gone away; there are still plenty of examples to be found across today’s innovation landscape.

One candidate might be UAVs – unmanned aerial vehicles or drones. They’ve changed the face of aviation-based services in a wide range of industries from agriculture to zoo-keeping, yet the mainstream aviation industry is still cautious about their adoption. Is the challenge in the technology itself – or in the questions it asks about the way we’ve always done things in the past?

You can find the transcript here (https://johnrbessant.medium.com/not-invented-here-2785434910f7)

(video made with @headlinervideo)

Видео Not invented here? Why letting go is sometimes... канала Managing Innovation