Bleach London - Full Head Plex Bleach and Rosé Toner - How To Guide

An expert's guide to a full virgin bleach using Bleach London Plex Bleach followed by Bleach London Rosé Toner.

Shop here for Plex Bleach: https://bleachlondon.co.uk/products/plex-bleach
Shop here for Rosé Toner: https://bleachlondon.co.uk/products/rose-toner-kit
Bleach London products are vegan and cruelty free!

1. On unbleached, virgin hair divide the hair into two even sections, then into quarters.
2. Start at the front if you are doing your own hair and need to rinse off if the front has developed before the back.
3. Option A - using a cardboard balayage board, apply the bleach to a fine section of the hair 2cm from the root to the ends.
4. Option B - or use your hands and a tint brush to apply the bleach 2cm from the root through to the ends.
5. Work through slices of the hair and smoosh the bleach through the mid lengths and ends to ensure the hair is fully covered.
6. Leave the ends to develop for up to 20 minutes until the hair is a mid yellow then start applying through the roots.
7. Using a generous amount of bleach, work through fine sections of each quarter until the roots are fully covered.
8. Leave out the hairline to apply last of all. The hair here is very fine and prone to more damage and will also lift very quickly.
9. Smoosh into the hair and leave to develop for up to 45 minutes, checking the progress every 5 minutes.
10. Once the hair has reached an even pale yellow from root to tip, rinse each section that’s ready and then shampoo thoroughly.
11. Massage and comb through Seal The Deal and leave for 20 minutes. Rinse out and towel dry the hair ready for toning.
12. Divide the hair into quarters and apply the toner through the roots first.
13. Smoosh more toner through the mid-lengths and ends and ensure all the hair is covered.
14. Develop for 20 minutes then rinse, condition and blow dry.

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