How to optimise your website | GPTK | Matt Althauser

Matt Althauser, GM of Optimizely gave a talk on how to optimise your website. He said far too many people are wasting their money on adwords and its so simple to do if only you knew how. If you are spending money on adwords, direct the user to the word they are searching on because that's what they want and not to your home page. He gives a demonstration as to how Optimizely works and how to attract more users and so if you wanted to know how Optimizely works but were afraid to ask how, check out this video...

Видео How to optimise your website | GPTK | Matt Althauser канала Good Person To Know