Stop Summarizing Cases – Start Role Playing to Persuade Anyone

Most case presentations flop—not because the idea is weak, but because teams just summarise facts instead of advocating like real professionals. In this first episode of the Two Minute Mad Skills Discovery Clinic, learn the game-changing shift: step into a role, use "we" for your team and "you" for the audience, and practice professional empathy to connect solutions directly to pain points.

Perfect for case competition participants, business students, and anyone prepping for high-stakes pitches. Low-risk classrooms and comps are your rehearsal stage—build confidence before real decisions matter!
Key takeaways:

Why role-playing beats fact-reciting
How to define roles clearly (and say it out loud)
The outsider perspective trick: "Would this convince me?"

Timestamps:
00:00 - The #1 reason case presentations fail
00:45 - Shift to role-playing mindset
01:10 - Practical tips to make it real
01:33 - Wrap-up & next steps

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Видео Stop Summarizing Cases – Start Role Playing to Persuade Anyone канала Discover Your Mad Skills Masterclass