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Sigma - Sigma Packaging Design (Case Study) | Campaign
Sigma - Sigma Packaging Design (Case Study) | Campaign
Sigma is a Japanese manufacturer of photographic equipment established in 1961, and still today operating vertically integrated production in the Aizu region.
The new packaging design transforms the brand experience to reflects Sigma’s philosophy of precision, craftsmanship and long-term quality in a refined and cohesive way. Using Japanese paper, specially developed flute board, custom typography, and a consistent colour system, the packaging creates a tactile expression while meeting industrial production requirements and supporting the brand’s global identity.
Credits:
- Client: Sigma
- Design Agency: Stockholm Design Lab
Видео Sigma - Sigma Packaging Design (Case Study) | Campaign канала Campaign Unpacked
Sigma is a Japanese manufacturer of photographic equipment established in 1961, and still today operating vertically integrated production in the Aizu region.
The new packaging design transforms the brand experience to reflects Sigma’s philosophy of precision, craftsmanship and long-term quality in a refined and cohesive way. Using Japanese paper, specially developed flute board, custom typography, and a consistent colour system, the packaging creates a tactile expression while meeting industrial production requirements and supporting the brand’s global identity.
Credits:
- Client: Sigma
- Design Agency: Stockholm Design Lab
Видео Sigma - Sigma Packaging Design (Case Study) | Campaign канала Campaign Unpacked
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