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Columbia Sportswear - Death Wishes (Case Study) | Campaign
Columbia Sportswear - Death Wishes (Case Study) | Campaign
Columbia gear is so tough, it will outlive you. To prove this, they created the first jacket with a Will & testemant sewn inside. Promoted by non-other than the Grim Reaper, who fronted a competition across social where fans could comment their near death outdoor experience for a chance to win one of our limited edition jackets.
Credits:
- Client: Columbia Sportswear
- Creative Agency: adam&eve\TBWA
- Agency Network: TBWA Worldwide
- Agency Network: Omnicom
- Production Company: Academy Films
Видео Columbia Sportswear - Death Wishes (Case Study) | Campaign канала Campaign Unpacked
Columbia gear is so tough, it will outlive you. To prove this, they created the first jacket with a Will & testemant sewn inside. Promoted by non-other than the Grim Reaper, who fronted a competition across social where fans could comment their near death outdoor experience for a chance to win one of our limited edition jackets.
Credits:
- Client: Columbia Sportswear
- Creative Agency: adam&eve\TBWA
- Agency Network: TBWA Worldwide
- Agency Network: Omnicom
- Production Company: Academy Films
Видео Columbia Sportswear - Death Wishes (Case Study) | Campaign канала Campaign Unpacked
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20 апреля 2026 г. 9:25:37
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