FALL OUT BOY: How did they get so big??

My analysis of why and how Fall Out Boy became one of the biggest bands of their generation. I go over the 3 key factors for their success, and what it means for you from the perspective of marketing your band, music or product.

Some of what I cover:

- How their roots in the 90s vegan straight edge hardcore scene have informed so much of what they do (ie, Pete Wentz' old bands Arma Angelus and Extinction and Andy Hurley's old band Racetraitor and current band Sect)

- What Pete Wentz' vision for the band was from day one, and the incredibly smart marketing strategy he created along with Island Records and Fueled By Ramen for the release of "Take This To Your Grave" and "From Under The Cork Tree"

- Why Pete and Patrick Stump have very clearly defined roles in the band, and why that's so important (they put their egos aside where other bands wouldn't)

- How they've worked with some of the best producers in the business such as Butch Walker and Babyface to create some of their biggest mainstream hits like "Centuries" and "Light Em Up"

- The role that timing played: that they came out during what I call the "mall emo explosion" of the mid 00s along with My Chemical Romance, The Used, Viva La Bam, and so forth
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Видео FALL OUT BOY: How did they get so big?? канала The Punk Rock MBA