What Goals should you define in your Google Analytics?

Google Analytics Goals are the single most important part to setup in your account to gather meaningful data. But what goals should you implement? In this video we are going to discover ways to explore your goal setup for your website and business.

OUTLINE:
0:00 - Introduction
0:40 - Why Set Up Goals?
1:24 - What is a Goal in Google Analytics?
2:06 - Why are they important?
2:37 - What Goals Should You Define?
2:45 - Macro Goals
4:56 - Micro Goals
5:35 - How Many Goals Should You Track?
🔗 Links mentioned in the video:
Measurement Model by Avinash Kaushik: https://www.kaushik.net/avinash/digital-marketing-and-measurement-model/
Google Analytics Goals: https://support.google.com/analytics/answer/1012040
How To Define Event Goals in GA: https://www.youtube.com/watch?v=5PmKxoPrtvk

#GoogleAnalyticsGoals
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Видео What Goals should you define in your Google Analytics? канала MeasureSchool