How to Update the From Field in MailChimp

This Gear Up Tip covers the little detail of how you show up in your email recipient's InBox for your MailChimp campaigns. You should be aware of how you'll show up in an email Inbox in any system you use, but today we'll pay close attention to your MailChimp settings.

Why is this important?

Think of your strategy. Think about your email recipient.

As a coach, consultant, or other small shop service provider, personal relationships are very important. And being personal goes right down to the littlest of details, one of which is how your name and business shows up in an email Inbox.

You don’t want to confuse the recipient. Clarity is important.

My recommendation is to keep things personal and make sure you include your name in the From Field. Depending on your strategy, it would be appropriate to also include your business name in addition to your first name in the From Field.

This video shows you the steps in setting up the From Field in MailChimp.
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Видео How to Update the From Field in MailChimp канала Scrivener Solutions