The MSP Time Machine: What I Wish I Knew Then That I Know Now
The learnings of an MSP Leader working in the software industry
Generally speaking the hardest part of being an MSP is generating new revenue. The concept of selling an intangible product/service to a company that has zero experience or trust in your MSP is a daunting task. But, what if you could learn a few tricks on how to add easy incremental revenue from a former MSP Executive who has gained experience in the high sales velocity software space? What if you could learn how unlock thousands or tens of thousands of monthly recurring revenue in a matter of a couple months? Join this session, jump into a time machine and learn how to apply software industry secrets to your managed services business from a former MSP veteran.
- Land and expand (focus on selling more to people that already know and trust you, existing customers – focus on “Net Retention” instead of looking at “churn” and “sales” in silos.
- Frictionless selling - use wedge products for prospects AND use topical trends to sell more to existing customers
- Product Marketing is essential: Positioning (understanding how to position against the competition), Packaging and Pricing (3 Ps)
Видео The MSP Time Machine: What I Wish I Knew Then That I Know Now канала RocketMSP
Generally speaking the hardest part of being an MSP is generating new revenue. The concept of selling an intangible product/service to a company that has zero experience or trust in your MSP is a daunting task. But, what if you could learn a few tricks on how to add easy incremental revenue from a former MSP Executive who has gained experience in the high sales velocity software space? What if you could learn how unlock thousands or tens of thousands of monthly recurring revenue in a matter of a couple months? Join this session, jump into a time machine and learn how to apply software industry secrets to your managed services business from a former MSP veteran.
- Land and expand (focus on selling more to people that already know and trust you, existing customers – focus on “Net Retention” instead of looking at “churn” and “sales” in silos.
- Frictionless selling - use wedge products for prospects AND use topical trends to sell more to existing customers
- Product Marketing is essential: Positioning (understanding how to position against the competition), Packaging and Pricing (3 Ps)
Видео The MSP Time Machine: What I Wish I Knew Then That I Know Now канала RocketMSP
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