The Science of Storytelling | Kaitlin Yarnall

Why do we remember some messages for a lifetime — and forget others in seconds? Kaitlin Yarnall, Chief Storytelling Officer at the National Geographic Society, reveals why stories are not just powerful, but primal. Blending neuroscience, anthropology, emotion theory, and breathtaking visuals, she knows how well-told stories can move people to think, feel, and act. Storytelling isn't just a strategy — it's humanity.

Kaitlin Yarnall leads storytelling at National Geographic, where she helps science and exploration reach hearts and minds around the world. She is responsible for expanding the organization's impact through all forms of storytelling. Yarnall oversees a creative team that produces impact-driven media and identifies key partnership, grantmaking, and fellowship opportunities.

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Видео The Science of Storytelling | Kaitlin Yarnall канала John Templeton Foundation