Why Did $165M NBA Star Amar’e Stoudemire Start A Wine Business

Why Did $165M NBA Star Amar’e Stoudemire Start A Wine Business

Change the narrative @amareisreal

Controlling the narrative is something every entrepreneur has to do.

You have to control the narrative of your brand.

When people see black/blue from Group 82, they know gems are about to drop.

That’s because I’ve controlled that narrative.

When people come into the Pond, they know ain’t no gossipy bullshit.

I delete it and/or block it.

Ain’t no free speech around here.

I control the narrative.

We all control the narrative of our last name and what it means.

Some last names have great narratives:

Gandhi.

Others are demonic:

Hitler.

With your business, you need to think about what you want your last name to be known for.

What’s the narrative for your family and how are you achieving that?

That’s what entrepreneurship is.

If you wanna just get high, get followers and rap about shit you ain’t got, what does that do for your family?

Build a brand.

Build a company.

Bring in multiple streams of income.

Change your family’s narrative.

Change your family’s legacy.

I wanna know

Comment in the comments.

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