Moving Up-Market with Enterprize Clients as a Result of Outbound by Belkins

#b2bmarketing #growth #appointment_booking

Andrea Rosi, Chief Operating Officer at StatSocial, discusses how Belkins integrated into their business to grow its market research, influencer, and earned media attributions.

StatSocial's biggest barrier to growth has always been time. A lean team that's spread out across the country, Andrea states dedicating time to coaching and mentoring employees just wasn’t feasible as these resources needed to be used within other departments. That's when they decided to outsource their lead gen to Belkins. Belkins dove in with the right tools, and experience needed, to get sales conversations aligned for StatSocial.

“It's been incredible how quickly Belkins has been able to understand our use cases and excel at booking appointments… Even for our own staff, it can take a while to onboard and really understand all of these use cases. I feel like Belkins sort of integrated itself into our own, and so it has been able to onboard really quickly, so it can speak to the client in an effective way” — Andrea shares.

Belkins also helped StatSocial re-establish their ICP. Originally, StatSocial had planned to sell to smaller companies but after working with Belkins, they have a handful of enterprise companies expected to convert in the next 60-90 days.

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