6 Ideas to Maximize Sales This Holiday Season | Printful Print-On-Demand 2020

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The average consumer spends $1,200 during the holidays. So why not encourage people to spend some of that money at your store? Check out these 6 proven ideas on how to successfully attract new and loyal customers this holiday season.

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🎈 Table of contents:
00:00:00 Intro
00:00:33 Launch new designs and products
00:01:28 Bundle products
00:02:48 Flash sales
00:04:10 Offer discount codes on social media
00:05:30 Giveaways
00:08:06 Co-marketing
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🎈 In this video:

1. Launch new designs and products

One great place to start is to create some fresh new designs for the holidays. While your designs don't have to necessarily be holiday-related, a clever holiday-themed shirt related to your niche can be a fun novelty gift your customers will love.

2. Bundle products

Product bundling is all about selling two or more complementary products together, usually at a discounted price. Customers feel like they're getting a good deal, bundling subconsciously pushes them to buy, and it increases average order value.
While it may take some time to set this up, just know that bundling can increase your sales up to 30% so it is definitely worth it.

3. Flash sales

A flash sale is a discount or promotion offered by an ecommerce store for a short period of time. This time limit often causes customers to buy on the spot. Flash sales can apply to a select few products or they can apply sitewide. Research shows that people love flash sales—stores that run flash sales on average experience a 35% boost in transactions!

4. Offer discount codes on social media

One way to reward existing and loyal customers as well as draw new customers in is to offer them discount codes via social media, email, or even on your website.

5. Giveaways

Social media contests and giveaways are one of the easiest and most effective ways to build an audience. They can help you bring in leads, collect email addresses and other data about your buyers, and they add a fun element to your promotions.

Another idea for a giveaway is to run a user-generated content contest. Ask people to post a creative picture with your products, tag you, and use a specific hashtag to enter.

6. Co-marketing

Co-marketing is a process that takes place when two or more companies with similar audiences collaborate to bump each others' brands.

Co-marketing should help you access new audiences to build brand awareness and increase sales. You can co-market your brand with other companies in your niche whose products complement yours.

#holidaymarketing #printful #printondemand

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