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Improve Your SEO in 2021 - META Title and Description Tags Pt. 2 - Online Marketing for Business

https://www.datatechnologyllc.com/search-engine-optimization/dallasseo/
Youtube Channel: @baghul

In our Part 1 video on Improving SEO Title and Meta Description Tags, we gave you optimization tips for your website, blog and other online content.

In this video, we go more into depth on the Title Tag or Page Title and Meta Description, which are two of the most important SEO and on-page factors.

The Title-Tag and Description-Tag is defined in each web page in the Meta Tags, as part of the HTML code.

Search Engines get this code and when someone searches for a term that brings up your webpage, these two tags are what you see in the results.

Some important tips:
- Title tags should be 60 characters
- Meta Descriptions should be between 160 and 200 characters.
- Text over these amount gets cut-off, so make sure your important terms come first.
- Place main keywords at the beginning.
- Make sure your title and description are related to the page content. Search engines look through your content and mis-matched title/desc can hurt your ranking.

So, what is the The Title Tag? This is a quick bit of text about each page on your website. It’s the first thing people see under the search results.

The Description Tag further describes each webpage. It’s the second thing search engines and users see in the search results, under the title. Make sure your main keywords come early and you keep the important terms early in the text (within the 160-200 character count). One to Two sentences is ideal.

Each and every page on your website should be unique and descriptive of the page content. Having just your business name on every page, or worse yet, “Untitled Page,” won’t help with your SEO.

For the best ranking practices:
- Start yourTitle Tag with your main key search terms, or keywords. This is the main thing the page is about.
- For local, small businesses, use Geo-terms. ie. “Top SEO Companies in Plano, TX”

These days, many websites use Content Management Systems (CMS), such as WordPress or Drupal to manage webpages. Unlike the old days, where each page was coded using HTML, apps like WordPress allow you to easily edit pages and make quick changes across your entire website, without having to change each and every individual page.

So, for WordPress, for example, changing your Title Tags and Descriptions for each page is fairly easy and straightforward. Remember to use main keywords, keep the characters within the suggested limits (less than 60 for title, 160-200 for description). In your page editor, you can simply change the title and description.
Stay tuned here for more tutorials in which we cover everything related to Online Marketing and SEO, updated for the latest marketing tools for 2021.

Kash Data Consulting in Plano, Texas has services which include Search Engine Optimization, Search Engine Marketing, Social Media Marketing and IT Consulting Services. If you have a small business in the Dallas or Plano, Texas area, and need help with Dallas SEO or Plano SEO and your 2021 online marketing plan, ask how we can help with local digital marketing.

Serving small-to-medium sized companies in the Dallas-Fort Worth area
https://www.datatechnologyllc.com
https://www.facebook.com/DallasSEObyKash
https://twitter.com/DallasSEObyKash
https://www.youtube.com/baghul
https://www.linkedin.com/company/frisco-seo
https://www.instagram.com/kashdataconsulting
https://goo.gl/maps/QZ3XxR8ScfiGeQps9

You can also email us directly at info@datatechnologyllc.com
or call us at 214.518.5972

Видео Improve Your SEO in 2021 - META Title and Description Tags Pt. 2 - Online Marketing for Business канала baghul
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30 января 2021 г. 6:43:34
00:24:01
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