Ulta And Sephora's Billion Dollar Makeup Fight
Two cosmetics retail giants, Sephora and Ulta Beauty, started very differently, but as the consumer demand for makeup increases, the strategies of these two retailers are converging.
Sephora began with a focus on luxury cosmetics in urban areas, while Ulta specialized in mass market products in suburban areas.
Now, each are growing, trying to capture a bigger share of the global color cosmetics market, estimated to be worth $48.3 billion by the end of this year.
Watch this video about the evolution of the cosmetics industry to find out how.
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Ulta And Sephora's Billion Dollar Makeup Fight | CNBC
Видео Ulta And Sephora's Billion Dollar Makeup Fight канала CNBC
Sephora began with a focus on luxury cosmetics in urban areas, while Ulta specialized in mass market products in suburban areas.
Now, each are growing, trying to capture a bigger share of the global color cosmetics market, estimated to be worth $48.3 billion by the end of this year.
Watch this video about the evolution of the cosmetics industry to find out how.
» Subscribe to CNBC: http://cnb.cx/SubscribeCNBC
About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Connect with CNBC News Online
Get the latest news: http://www.cnbc.com/
Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC
Follow CNBC News on Facebook: http://cnb.cx/LikeCNBC
Follow CNBC News on Twitter: http://cnb.cx/FollowCNBC
Follow CNBC News on Google+: http://cnb.cx/PlusCNBC
Follow CNBC News on Instagram: http://cnb.cx/InstagramCNBC
#CNBC
#Ulta
#Sephora
Ulta And Sephora's Billion Dollar Makeup Fight | CNBC
Видео Ulta And Sephora's Billion Dollar Makeup Fight канала CNBC
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