COMBO! - Snickers NFL Playable Ad

Focused on leveraging humor, interactivity and celebrity influence to appeal to casual Snickers and NFL fans, this visually captivating, award-winning mini-game was distributed through COMBO!, our media offering aimed at a mass audience that includes Generations Z and Y, in the most popular games from major publishers. The minigame invited users to enter an NFL game and try to get the best score, with the famous narrator Enrique Burak appearing when you fail, inviting you to go buy some Snickers to increase your energy. This engaging mini-game ad appeared at key moments in the games' gameplay, where the Snickers brand acted as a companion to the players' experience, supporting them during challenges and rewarding their successes.

Видео COMBO! - Snickers NFL Playable Ad канала Gameloft for brands