Why Luxury Brands Gift Bags to Influencers (it's really simple.) // MARKETEER REACTS

WHY ARE SO MANY OF THE BIG INFLUENCERS GIFTED LUXURY HANDBAGS? Now there’s a question!! With the Louis Vuitton Pont 9 recently launched on Instagram, the Dior Bobby Bag not far behind, I thought I’d reach out to you all and get your thoughts on this topic! I love how in-depth you’ve all been and I have answers falling into the YES (it’s ok) category, NO (it’s not) and NEAUTRAL (It is what it is)! So let’s talk – I’m calling this ‘Marketeer Reacts’, because after editing it I realized it was leaning that way a bit with my explanations!

My thoughts? I don’t mind, I actually love to see how the bag is styled differently by different influencers. I also realise this is their job and (if you’re someone that’s annoyed by it) – be annoyed at the brand as they’re driving it!
HOWEVER, I detest the badly run campaigns where everyone uploads their picture at the same time on the same day. Imho, this practice creates a fake hype that can be off-putting as a customer. Honestly/disclosure is also important to me, but otherwise I’m totally cool with it. What do you think? Share your thoughts in the comments! *Ad

MY BLACK TOP
https://bit.ly/38kk09t (Use coupon FFSOPHIE10 for 10% off. New accounts only, so make a new one if you are already a customer!)

MY KHAKI TROUSERS
From Luisaviaroma in 2019

LIPSTICK
https://bit.ly/34orAfW

NECKLACE
From Links of London closing-down sale in 2019
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//DISCLAIMER:

This video is not an AD / Sponsored video.

In accordance with the ASA, “Ad” must be written to identify affiliate links, which is why I’ve written “*Ad” above but have then gone on to say that the video is not an Ad!

They’ve made it all overly confusing, so here are the details of this vid in plain English:
- This video isn’t an AD or sponsored (I haven’t been paid to feature any brands)
- There are affiliate links in use.
- - I do not profit from or earn commission on use of any coupon codes shared here. The Farfetch coupon was provided to me for a sponsored video I did last week, but the code still works so thought I’d share.

Видео Why Luxury Brands Gift Bags to Influencers (it's really simple.) // MARKETEER REACTS канала Sophie Shohet | Fashion Beauty Lifestyle