Helping Anand Sweets Run Better | LimeTray

In conversation with Ankush Dadu, owner of Anand Sweets. He talks about the origins of Anand Sweets and how they started from a single street in Bangalore to 11 outlets, pan India deliveries, and 4 restaurants. LimeTray helped get Anand Sweets online with a custom, brand first website design, and online ordering platform. They also see their business grow with the help of LimeTray’s CRM system.

Helping Anand Sweets get online

Ankush talks about the attention to detail that Anand Sweets has. Everything from their in-store experience to product display, matters. And it is this focus on the experience that Anand Sweets wanted to replicate on their online platforms.

And they are seeing returns of up to 300x.
Website

Ankush talks about his experience of working with multiple partners before and even trying to build a website on his own. He appreciates the flexibility that LimeTray offers him. Whether it is the ease of use or the flexibility he gets in terms of design. He also mentions the support he gets from LimeTray for managing his digital marketing activities. He talks about the website being the centerpiece of all the marketing activities Anands Sweets does online.

See LimeTray’s Websites here:
https://limetray.com/websites-for-restaurants

The benefit of having his own Online platform

Ankush sees a huge financial benefit in having his own platforms. By saving large third party commissions he manages to see upto 300x of return on his investment with LimeTray.\

More on LimeTray's Restaurant Online food ordering system here: https://limetray.com/online-food-orde...

An active CRM system

Anand Sweets uses LimeTray’s CRM system to send out SMSs and emails to their regular customers. This helps them stay top of mind and retain their most valuable customers. Ankush also talks about the clean and usable LimeTray backend which is a clear highlight for him.

More on LimeTray's CRM solutions here: https://limetray.com/restaurant-crm-s…
An easy to use Loyalty program

Ankush talks about how he has seen other loyalty programs that are complicated and therefore never get used. He praises the simplicity of the LimeTray Loyalty program. He talks about how easy the loyalty redemption process and user experience is. And how he can customize it and render his brand effortlessly onto it.

See loyalty here https://limetray.com/customer-loyalty-program-for-restaurants
Check Anand Sweet’s website
https://anandsweets.in/

Online ordering
https://anandsweets.in/order-online/
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https://limetray.com/products

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