The Calorie Deficit Guy: Unlocking Weight Loss Secrets - James Smith

World's Fastest Growing Online Personal Trainer
Joining me live on London Real today is a guest I’ve been keen to get in the hot seat for some time now, not least because he’s a man who is absolutely leading the way in his industry and challenging himself on a daily basis to continue reaching even greater heights.

James Smith is a personal trainer, two times best-selling author and one of the biggest names in the fitness industry. His rapid rise to prominence continues unabated thanks in large part to his no-nonsense approach and uncompromising honesty that has helped thousands of people across the planet achieve their dietary and fitness goals.

James’ previous life was a million miles from the one he now enjoys. Born and bred in the UK, James has actually called Australia home for a number of years now, where the months of sunshine and daily swims in the sea offer the kind of lifestyle James had always dreamed of.

It was whilst working his way up the corporate ladder, ticking boxes and praying for the weekend, that he took the plunge and made a huge change in his life.

James’ initial goal was to do a job where he could wear shorts to work every day and make enough money to cover costs, and as a result his work-life balance would improve immeasurably. James took the plunge and became a personal trainer at a time when the wellness industry was experiencing a boom.

What separated James from many of his peers was that he had tried every diet plan under the sun and what he’d come to realise was actually quite straightforward – if you consume more calories than you’re using, you’ll gain weight! James started writing blogs and posting videos online, and after a couple of years of daily posts, his popularity skyrocketed.

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