#3 Influencer Marketing Strategy | Gordon Glenister | Performance Marketing Podcast

Gordon Glenister is the author behind the book ‘Influencer Marketing Strategy’. He is also a London Evening Standard columnist and host of the ‘Influence’ podcast.

This episode of The Performance Marketing Podcast covers:

• Partnering with the right creators and influencers for your brand.
• What are the contents of a good influencer marketing brief?
• How to measure the commercial impact of an influencer campaign?

...and more.

The Performance Marketing Podcast is brought to you by Target: https://talktotarget.co.uk/

This episode is sponsored by Home Grown Club: homegrownclub.co.uk and Nix & Kix: nixandkix.com

Видео #3 Influencer Marketing Strategy | Gordon Glenister | Performance Marketing Podcast канала Target Agency | Performance Marketing Podcast