Porter’s Competitive Strategy: Netflix Case Study

This video presentes Porter’s 5 Forces, described in the book “Competitive Strategy”, by Prof. Michael Porter. To better understand this theory, Prof. Ricardo Britto, Doctor in Business Administration at USP and Dean of IBS Americas, discusses Netflix’s case study, demonstrating how a company can grow and remain a leader of a competitive market, despite its competitors’ growth.

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Видео Porter’s Competitive Strategy: Netflix Case Study канала Americas Business Channel