Deliver value instead of making ads! #Fieldwork

I was on a quick walk at City Park in NOLA, and I noticed a powerful brand moment outside the Children's Museum. Instead of advertising for the Children's Hospital, they instead sponsored a kiosk to give out free sunscreen. This is a perfect case-study of a healthcare brand doing MORE than advertising. They're being USEFUL instead. Nice!

#fieldwork #advertising #ads #uxr #uxresearcher #researcheverything #letsfindout

Видео Deliver value instead of making ads! #Fieldwork канала Zach Pousman