Which Clients Should You Really Be Serving? The JAMs, DOKs & WOTs Breakdown

Most advisers chase the wrong clients — but when you understand the three core groups, everything becomes clearer.
In this video, I break down the realities of JAMs (Just About Managing), DOKs (Doing OK) and WOTs (Wealthy & Time‑Poor) — and why your biggest growth opportunity isn’t where most advisers are looking.
If you're ready to rethink your model and scale your business in a changing advice landscape, this one’s for you.

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Видео Which Clients Should You Really Be Serving? The JAMs, DOKs & WOTs Breakdown канала Paul Archer