Management | Organizational Behavior | Organizational Structure Part 2 - Departmentalization

Management : BBA, MBA
Organizational Behavior Part 2 Organizational Structure | Departmentalization

Introduction 00:00:08 - 00:02:13
*The basis on which jobs are grouped together is called Departmentalization.

Functional Departmentalization 00:02:14 - 00:03:45
Groups jobs by functions performed
Examples
*Production Department
*Finance Department
*Marketing Department
*Human Resource Department

*Plant Manager
~ Manager, Engineering
~ Manager, Accounting
~ Manager, Manufacturing
~ Manager, Human Resources
~ Manager, Purchasing

Product Departmentalization 00:03:46 - 00:06:05
It groups Jobs by product line.
Example:

*Two Wheeler Department
*Three Wheeler Department
*Four Wheeler Department
*Heavy Motors

Other Examples

Geographical Departmentalization 00:06:06 - 00:07:19

Examples :
*North zone
*South Zone
*East Zone
*West zone

*Vice-President for Sales
~ Sales Director, Western Region
~ Sales Director, Prairies Region
~Sales Director, Central Region
~ Sales Director, Eastern Region

Process Departmentalization 00:07:20 - 00:08:46
It groups jobs on the basis of product or customer flow
*Spinning Department
*Weaving Department
*Dyeing Department
*Printing Department

Customer Departmentalization 00:08:47
It groups jobs on the basis of customers who have common needs or problems that can be best be met by having specialists for each
Example:
*Department to handle foreign Customers
*Department to handle Domestic Customers
*Department to handle Wholesale Customers
*Department to handle Retail Customers

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