How to Buy a Rolex and Not Screw Up

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So you've never bought a Rolex in your life? This video is for you then.

In it, I'm going to give you tips and advice on buying your first Rolex watch, so that you don't screw up in the process!

Even though my regular videos are on reviews of different luxury watches, on this video I go back to basics. The thing is that many first-time watch buyers come to our store without any idea of the style or model of Rolex that they should purchase.

Should you buy a sports Rolex model or a dressier, more formal model? This video will help you decide and provide many visual examples to help you along the way.

But before we even start with the models, why should you buy a Rolex in the first place?

Two main reasons that justify the purchasing of a Rolex watch are design and preservation of value.

The Rolex design is classic and timeless. Rolex watches have withstood the test of time. As many watch manufacturers try to go overboard with complications and sophisticated watches, Rolex hasn't gone this route. They have never allowed even their newer models to deviate drastically from their signature look. This brings me to the second reason...

Due to their timeless design and great brand recognition in the marketplace, the value of a Rolex watch tends to increase over time, especially if you stick to the more basic or preferred models.

There's research out there that proves this fact, including our own in-house research, which you can access on our website's blog.

Which Rolex Model Should You Buy?

Depending on the type of wear you plan to give your new Rolex watch, either a sports or dressier model might be more appropriate for you.

If you're going to be in an office or formal setting, then maybe a dressier Rolex model might be more appropriate (like a Datejust, Day-Date, etc.).

If you plan to use your watch outdoors, like on a boat, then a sportier model, like a Rolex Submariner or GMT II might do the trick.

Of course, your budget will also play a role in the type of Rolex watch that you should buy.

A budget closer to the $4,000 range might limit you to an older 36-mm Datejust model from the 1990's. If your budget is a bit higher, closer to $5,000, then you might be able to go with something a bit nicer, like a stainless steel Submariner. Close to the $7,000 level will allow you to dabble in the newer Rolex models, both the latest sports models and the dressier Datejust line.

Where to Buy Your First Rolex?

This is an important question. I wouldn't recommend paying full retail price at an Authorized Dealer (AD) if you don't plan to keep your watch your entire life. You will lose too much value in the process.

If you are OK with a preowned model, that can even be in a like-new condition, then you can go to other reputable watch dealers and save a lot of money (in comparison to making retail purchases at an AD).

Whatever Rolex model you decide to buy and wherever you decide to buy it, the important thing is for you to enjoy the process and not stress out!

If you have any other advice on buying your first Rolex watch, please leave it in the comments below.

Please make sure to like and share this video if you found it helpful and enjoyable.

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Видео How to Buy a Rolex and Not Screw Up канала CRM Jewelers