Marketing Color Psychology: Use Colors To Win Customers

Humans are visual creatures, and we're so visual that colors can play a vital role in influencing our purchasing decisions. In this video, we're explaining marketing color psychology, what brand colors mean, and how to pick the right colors for your branding.

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In fact, in a study done by performable, where they tested which color button between green and red would have the highest conversion rate.

They found that red buttons increased their conversion rate by 21%.

In other words, they increased their conversion rate without changing anything about the page except for the color of the button.

That’s the power of marketing color psychology.

But why is this? What is it about certain colors that spark people to take more action.

And how do you know which colors to use, so you can improve your marketing?

Well in this video, we're going to touch on the psychology of marketing colors.

Video Outline

Intro: (00:00)
Blue: (3:25)
Red: (4:32)
Yellow: (5:18)
Orange: (6:23)
Green: (7:25)
Black: (8:28)
White: (9:14)
How To Improve Your Marketing With Colors: (10:05)

// LYFE Marketing

➡ Check out our blog: https://www.lyfemarketing.com/blog/color-psychology/

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website: http://lyfemarketing.com/contact-us

Видео Marketing Color Psychology: Use Colors To Win Customers канала LYFE Marketing