AI Is a Screwdriver, Not a Hammer - SEO Expert's Warning | #podcast #digitalmarketing #marketing

Dave Wade's been doing SEO since 2008.
He's seen every trend. Every ""SEO is dead"" headline. Every shiny object.
And now? Everyone's jumping on the AI bandwagon.

""Websites written by AI, content written by AI, links, everything done by AI. And you look at them and there's a lot of faults.""

His philosophy:
""AI is a screwdriver, not a hammer. People try to use it as a hammer to break and do everything.""

The reality:
→ AI is only as good as the person controlling it
→ ChatGPT pulls from Reddit (opinion site - be careful)
→ You still need human oversight
→ Stick to fundamentals, use AI as a tool

Dave uses AI for personas, sitemaps, content drafts. But humans review everything.
Started his agency during the 2008 recession. No loans. No grants. Still here 16 years later.

Full conversation on Right Media Group Chronicles.
🔗 Dave: performancedrivenmarketing.com
🔗 Us: https://rightmediagroup.com/
#seo #aimarketing #digitalmarketing #seostrategy #seotips #podcastclips #ai #aimarketing

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