The GAP Model of Service Quality I Services Marketing
The video explains the GAP model of services quality, which is a concept from Services Marketing. The video explain the four marketer gaps that fuel the one customer gap. The video also provides the reasons for each gap and the ways in which service managers can avoid these service gaps in their firms.
Видео The GAP Model of Service Quality I Services Marketing канала Management Academy
Видео The GAP Model of Service Quality I Services Marketing канала Management Academy
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