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Narrative techniques that drive new understanding - Caroline Hayter, Acacia Avenue

How to use story-telling and character development in market research. Co-founder of Acacia Avenue Caroline Hayter describes the session she will be chairing entitled 'Tales of the unexpected' at MRS Annual Conference, 19-20 March 2013. Visit http://www.mrsannualconference.com

Видео Narrative techniques that drive new understanding - Caroline Hayter, Acacia Avenue канала Market Research Society
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5 марта 2013 г. 21:35:19
00:00:51
Market Research Society
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