Winning as a Manager and Dominating NFTs

Happy Thursday Everyone! In this week’s episode, we talk with Artist Manager Zael Ellenhorn from YM&U Group. So far in his career, he has managed the likes of Ryan Caraveo, Kina and RAC.

As RAC entered the NFT and crypto space nearly a decade ago, it was amazing to hear Zael’s experience with working with a pioneer in this field. We talk about early experiences, getting into management, working with a management company, community engagement, and so much more.

Timestamps:

00:00 Intro and Welcoming Zael
00:50 Journey and Path to Ellenhorn’s Success
06:00 Building connections to establish management opportunities
10:45 Process of joining a management company and artist logistics
12:55 Core Management Values
14:45 Variation in management processes and approach
18:00 Difference in management approach for a producer vs an artist
20:30 RAC’s NFT Journey
31:00 Simultaneously pushing NFTs and Community Engagement
36:00 Enhancing NFTs using varying mediums
40:00 Predicting the future of social tokens
44:30 Outro and Consolidation

Listen on Apple podcasts:https://podcasts.apple.com/us/podcast/music-business-podcast/id1451558910
Listen on Spotify: https://open.spotify.com/show/380oDEnQW5T95yhoXlhk2c?si=566KpHvASL2qiNYqLtzTTA
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Co-host Sam Hysell's Agency: https://www.wearenox.co/

Видео Winning as a Manager and Dominating NFTs канала Music Business Podcast