Using Storytelling to Drive Innovation from Chaos | Ized Uanikhehi | TEDxUniversityOfBenin

In this captivating TEDx talk, we delve into the transformative power of storytelling to navigate and harness the potential hidden within chaos.

Discover how reframing chaos through narrative can spark creativity, inspire collaboration, and pave the way for groundbreaking solutions. Ized Uanikhehi, Founder and CEO of Zedi Inc., a marketing tech company focused on providing growth marketing services to startups, is a graduate of Biochemistry with over 13 years of post-college experience in Marketing who has spent the last nine years changing the digital marketing landscape of Africa through her works.

She is known for founding and leading growth at startups like TORA Africa, an impact-driven Human Resources technology startup focused on the informal sector, to Loose Media, a dynamic digital marketing and advertising agency that created insightful marketing campaigns for big corporations, brands, and businesses like the digital bank, V, among others.

Ized enjoys taking up daunting tasks to help build and grow brands people love in Nigeria, Africa and the world.

She has worked for and with Multi-billion Naira International and local brands, successfully developing and working on several creative digital content and offline marketing strategies. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

Видео Using Storytelling to Drive Innovation from Chaos | Ized Uanikhehi | TEDxUniversityOfBenin канала TEDx Talks