Influence | The Psychology of Persuasion by Robert Cialdini ► Book Summary

Learn how to get anything you want using the 6 weapons of influence in Robert Cialdini's book - Influence: The Psychology of Persuasion.

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7 Lessons From 179 Books ► https://www.youtube.com/watch?v=8lLesO2FEHg

7 Lessons From 134 Books ► https://www.youtube.com/watch?v=Pr5e9b9ZjvA

★★★ HIGHLIGHTS ★★★

[0:14] WEAPON 6: Reciprocation
[0:51] WEAPON 5: Commitment & Consistency
[1:23] WEAPON 4: Social Proof
[1:54] WEAPON 3: Liking
[2:17] WEAPON 2: Authority
[3:13] WEAPON 1: Scarcity

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