[Beginner Tutorial] Amazon PPC ? - Getting Started

00:00 Basics of Amazon PPC 00:12 What should you need before advertising 01:10 Sponsored Product 02:36 What is a Keyword 03:48 Why do I need to advertise even I'm already organically ranking 06:16 Product Targeting 07:43 The Ad Campaign Manager 09:03 Creating a Sponsored Product Campaign 11:24 Automatic Targeting 12:08 Bidding 14:36 Negative Keyword Targeting 17:10 Negative Product Targeting 17:26 Campaign Settings 18:17 Campaign Bidding Strategy 22:45 Manual Targeting 24:03 Do not just go with what Amazon is suggesting with regard to Keywords 26:39 Product Targeting (Category and Individual) 27:18 Category Product Targeting Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited. About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy Website: MyAmazonGuy.com Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy ✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/ ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/ ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_ ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/ #amazonselling #amazonseller #amazonfba #myamazonguy ?My Podcast Setup: GoPro Hero10 https://amzn.to/3HghK4i Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI Rode Swivel Mount: https://amzn.to/3O9ruzF RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8 Sony Alpha a6400 Camera https://amzn.to/3xoEnPF Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv

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