Airbnb's Incredible Journey: How Resourcefulness Built a Global Empire

Airbnb's early scrappy growth hacking fueled success, not capital. Launching in 2008 with no money, founders manually recruited hosts door-to-door in New York. Facing marketplace chicken/egg problem, they hacked Craigslist for traffic and faked bookings to simulate growth. Resourcefulness over resources.

Tags:

#airbnb #growthhacking #scrappystartups #nocapital #bootstrapping #manualrecruiting #fakedata #simulategrowth #tractionhacks #resourcefulness #marketplacechickenandegg #craigslisthacks #door2door #fakebookings

#resourcesovercapital #minimalinfrastructure #minimalfunding #capitalefficiency #earlystagegrowth

Видео Airbnb's Incredible Journey: How Resourcefulness Built a Global Empire канала Startup Sandbox