The Google Business Model Explained

#Google #GoogleBusiness #BusinessModel
The Google Business Model Explained

This videos is about Google's business model and its business strategy. I explain Google's business model using the business model canvas and explain how it makes its money

I review who Google's key customers are and how it delivers value to them via search and advertising. I also talk about Google's key partnerships which are the secret sauce of it's success and how it continues to maintain market dominance.

BAsed on this we look at how Google looks after it's customers and the channels that it uses to acquire them. Finally we cover the key resources that Google needs to deliver all this and its critical day to activities.
The result is a great explanation of not only Google's business model but good insights into it's business strategy and the defensive moat that it has constructed around its advertising cash cow

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Видео The Google Business Model Explained канала Denis Oakley & Co