How to Create B2B Content Strategy That Converts

Are you a B2B business that wants to level up your content marketing strategy? Then this is the video you’re searching for. Discover more tips on our blog ► https://www.semrush.com/blog/

Creating content if you’re in B2B is a crucial part of spreading the word about your brand and services.

B2B content marketing doesn’t have to be boring, but it is beneficial if you learn how to embrace all of its unique opportunities.

In this video, Ross Simmonds, founder and CEO of Foundation, a content marketing agency serving B2B brands, gives strategic ways to incorporate content marketing techniques into your B2B marketing. Get insights on how to implement these techniques, reach your audience, and generate revenue.

Wanna skip around? Here you go:
00:00 Intro
00:23 The B2B industry vs the B2C industry
01:03 B2B content marketing
01:42 Tips to fuel your strategy

Excited to kick-start your content ideas? Take a look at these resources to help you get started:

➡️Power Your Business Expertise with AI and Data to Create Unique, Engaging Content at Scale: https://bit.ly/42OrwEg
➡️Check out The Content Marketing Starter Kit with a free Content Marketing Calendar
Template: https://bit.ly/3JdSsWM

➡️ Download the annual State of Content Marketing report to learn key trends: https://bit.ly/3qOQ56n

➡️ What Is (Effective) Content Marketing: https://youtu.be/FRi4PTtNMxw

➡️ Add Rocket Fuel to Your Content Marketing in 4 Easy Steps: https://youtu.be/fswDd6qAgfg

➡️ Create a Content Marketing Plan for the Year in 30 Minutes: https://youtu.be/woI09bXDzs0

➡️ Content Marketing Tips for SMBs: The Best Strategy: https://youtu.be/iicX8ZRFjx8

➡️ Watch our free How Content Works series: https://www.youtube.com/watch?v=FRi4PTtNMxw&list=PLV7hU9BBDbaSMdap7wEDufmwokAMDhCUe

The opinions of the speakers are his/her own and might not match the opinions of Semrush.

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Видео How to Create B2B Content Strategy That Converts канала Semrush