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Netflix, JioHotstar & Now SRK? The Micro-Drama Race Begins | The Right Angle With Sonal Kalra
Entertainment is changing faster than ever… and this time, the revolution fits inside your phone screen.
In this episode, we decode the explosive rise of Micro Dramas — the 90-second storytelling format that has already become a ₹2500 crore industry in India. From China’s billion-dollar content model to India’s obsession with vertical binge-worthy shows, we break down why platforms like JioHotstar, Amazon MX Player & Zee are betting big on this new format… and why rumours about major production houses like Red Chillies Entertainment & YRF entering the space are making the industry nervous.
We also explore:
* Why micro dramas are becoming addictive
* How creators shoot entire seasons in days
* Why Tier 2 & Tier 3 India is driving the boom
* The shocking economics behind these shows
* The rise of AI-generated micro dramas
* And whether this format could change Bollywood & OTT forever
PLUS — an exclusive conversation with Riteish Deshmukh where he opens up about:
🎬 Raja Shivaji
👨👦 Memories of his father Vilasrao Deshmukh
🏠 His production house journey
📸 And why the Deshmukh family has always stayed humble with paparazzi
Watch till the end because the future of entertainment may already be here.
#MicroDrama #ShahRukhKhan #RiteishDeshmukh #Bollywood #OTT #Netflix #RedChillies #YRF #EntertainmentIndustry #Solved
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Hindustan Times Videos brings all the News for the Global Indian under one umbrella. We break down news from across the globe from the unique lens of a Rising India. Tune in for Explainers, Opinions, Analysis and a 360 degree view of big events in India and the World which impact your present and future.
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Видео Netflix, JioHotstar & Now SRK? The Micro-Drama Race Begins | The Right Angle With Sonal Kalra канала Hindustan Times
In this episode, we decode the explosive rise of Micro Dramas — the 90-second storytelling format that has already become a ₹2500 crore industry in India. From China’s billion-dollar content model to India’s obsession with vertical binge-worthy shows, we break down why platforms like JioHotstar, Amazon MX Player & Zee are betting big on this new format… and why rumours about major production houses like Red Chillies Entertainment & YRF entering the space are making the industry nervous.
We also explore:
* Why micro dramas are becoming addictive
* How creators shoot entire seasons in days
* Why Tier 2 & Tier 3 India is driving the boom
* The shocking economics behind these shows
* The rise of AI-generated micro dramas
* And whether this format could change Bollywood & OTT forever
PLUS — an exclusive conversation with Riteish Deshmukh where he opens up about:
🎬 Raja Shivaji
👨👦 Memories of his father Vilasrao Deshmukh
🏠 His production house journey
📸 And why the Deshmukh family has always stayed humble with paparazzi
Watch till the end because the future of entertainment may already be here.
#MicroDrama #ShahRukhKhan #RiteishDeshmukh #Bollywood #OTT #Netflix #RedChillies #YRF #EntertainmentIndustry #Solved
Add Hindustan Times as your preferred source on Google. Click here:
https://www.google.com/preferences/source?q=hindustan%20times
Hindustan Times Videos brings all the News for the Global Indian under one umbrella. We break down news from across the globe from the unique lens of a Rising India. Tune in for Explainers, Opinions, Analysis and a 360 degree view of big events in India and the World which impact your present and future.
Follow the Hindustan Times Channel on WhatsApp for News Alerts, Top Stories and Editor picks. Join Us Today - https://www.bit.ly/3PQ4kSv
Subscribe to the Hindustan Times YT channel and press the bell icon to get notified when we go live.
Visit our website https://www.hindustantimes.com/
Follow us on Twitter https://twitter.com/htTweets
Follow us on Facebook https://www.facebook.com/hindustantimes
Видео Netflix, JioHotstar & Now SRK? The Micro-Drama Race Begins | The Right Angle With Sonal Kalra канала Hindustan Times
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8 мая 2026 г. 18:30:06
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