Google Shopping Negative Keywords - 2020 Tutorial - Reduce Costs and Increase Sales

What are Google Shopping negative keywords and how can you use them to reduce costs, increase sales, and scale your Ecommerce store? I will show you how to do that in this video.

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What are Negative Keywords?
Negative keywords allows you to control where and when your Google ads show. With negative keywords, you can filter who sees your ad based on your customers' search queries. It's basically a way of telling Google what searches you don't want to show for and to prevent certain word of phrases to trigger your Google Ads.

In this video, I am going to ...
1. Show you how to add negative keywords
2. Highlight why Google Ads negative keywords are very important for shopping campaigns
3. Teach you how to find the best negative keywords, and
4. Give you useful and FREE tips in using negative keywords in Adwords.

Negative keywords are beneficial to your PPC campaign and they can save you a lot of money, and it’s time to take advantage of this powerful tool. To win in Ecommerce, you need to understand the buying intent of your target customers behind the search queries. You should be able to look pass through their search intent and identity non-relevant keywords. With a strong negative keywords list, you can increase your ROI even more and get the get the most out of your Google Ads budget.

📕 Click here to read my in-depth blog post about Google Ads Negative Keywords: https://keycommerce.com/google-shopping-ads-negative-keywords/

💁 HELP LINKS:
📕 Karooya Negative Keywords Tool - https://www.karooya.com/
📕 Google Ads Scripts Negative Keywords - https://keycommerce.com/Negative-Keywords-Script

🕘 Timestamps:
0:00 Intro
0:36 What are negative keywords?
1:00 How to Add Negative Keywords?
1:20 Why are negative keywords important?
2:54 How to find the best negative keywords?
2:59 Add regular negative keywords that don’t have buying intent
4:35 Watch your Search Terms Report
6:55 Use software (like Karooya)
8:07 How often to add negative keywords?

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Видео Google Shopping Negative Keywords - 2020 Tutorial - Reduce Costs and Increase Sales канала KeyCommerce