COVID-19 could redesign the US fashion industry

The US fashion industry is expected to be hit hard by the COVID-19 pandemic, with sales predicted to drop by as much as a third. However, it might be the opposite for sportswear brands, as people try to stay comfortable and active at home. Activewear brands like Lululemon and Nike are expected to perform well, as people choose exercise-ready clothes over office attire. Just as working during World War Two made functional skirts and trousers acceptable for women, experts said the coronavirus may alter 21st century office dress codes for good.

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Видео COVID-19 could redesign the US fashion industry канала CNA