Storytelling and science interview with Kendall Haven

In this interview Asger Lindholdt speaks with “Storytelling scientist” Kendall Haven about the neuroscience of storytelling, why storytelling is THE best communication tool in business presentations and pretty much any other form of communication. You will also learn about the brain and why it loves to hear stories and also how to tell stories that are not only memorable, but also create impact that make the listeners take action.
KENDALL HAVEN is a nationally recognized master storyteller and the author of numerous books, including "Story proof" and "Story Smart". A former research scientist, he is based in Fulton, California. For more work from Kendall Haven I recommend going to Amazon.com and search for his books.
Some of the many topics covered throughout this interview are:
Why we should tell more stories in the business world
What happens in the brain when we hear stories?
What is the neural Story Net (NSN) and make-sense-mandate?
Why are stories rarely told in business settings?
When and when not to include stories?
Why are so many stories told without making an impact?
How to tell stories that make an impact
What is the fundamental structure of a story
How to practice telling stories?

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Видео Storytelling and science interview with Kendall Haven канала Asger Lindholdt