DJ Clark Kent on Wearing Brand New Sneakers Every Day for 12 Years

http://www.sneakerwatch.com/ - It's no secret the influence that Air Jordans have had on birthing sneaker hype. But who's actually responsible for the hype? Is it Michael Jordan? Is it Nike? Is it the shoes? Or is it the man who originally asked the previous question? If you ask DJ Clark Kent, he will likely side with the latter.

According to the legendary DJ and sneakerhead, Spike Lee made people pay attention to Air Jordans and could be considered the father of sneaker hype altogether. Kent claims that at the beginning, only sports guys were into Air Jordans, but it wasn't until Spike Lee's appearance in the Nike ads for the Air Jordan 4s that the average kid started to pay attention. Clark Kent goes on to say that Spike Lee made the shoes become a character through their appearance in She's Gotta Have It and Do The Right Thing.

"You didn't even care that Jordan was in the commercial," said Kent, while highlighting the "Is it the shoes?" question was geared entirely towards the shoes and not the best basketball player on the planet. Clark Kent also questioned the success Converse could have had if the same question was asked during Magic Johnson and Larry Bird's time with the brand.

Check out the rest of the interview and find out more about DJ Clark Kent's personal collection and how long he's been wearing a brand new pair of sneakers daily.

Видео DJ Clark Kent on Wearing Brand New Sneakers Every Day for 12 Years канала sneakerwatchtv