How The Fiat 500 Was Designed! Ep.5

Hi,

In this weeks episode, I talk you through how the design of the Fiat 500 came to be. I'll be briefly talking you through some of the design perspective for the Fiat 500 and also some bits of design philosophy that I think are important for all designers to consider. This was somewhat of a 'rescue mission' to keep Fiat in business. Watch the full episode to understand how to approach design not just functionally and aesthetically but emotionally too.

Enjoy!
Frank.

Please like and subscribe for more great content!

Видео How The Fiat 500 Was Designed! Ep.5 канала Frank Stephenson