Bhumi Pednekar’s ₹200 Water Brand ‘Backbay’ Explained - Why It Went Viral & Sparked Backlash

Bhumi Pednekar recently launched a premium bottled water brand called Backbay, priced at ₹200 per bottle. Marketed as “accessible” and sourced from the Himalayas, the brand quickly sparked backlash and became a trending topic across social media. In this video, we break down what Backbay is, why it went viral, and the internet’s mixed reactions to the pricing, branding, and Bhumi's vision behind the product. From luxury water to celebrity entrepreneurship, here's everything you need to know about the Backbay controversy.

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Видео Bhumi Pednekar’s ₹200 Water Brand ‘Backbay’ Explained - Why It Went Viral & Sparked Backlash канала Manissha Jaiin