How to SKETCH a CONCEPT Without Drawing Skills | Marketing Workshop Part 4
You don't need to have amazing drawing skills or be the most creative person to sketch a great concept in a workshop. In this video, we show you how to run a Concept Sketching exercise, so that every participant in your workshop is able to deliver a great concept.
A concept, in this exercise, is an illustrated idea that requires no
further verbal explanation and can demonstrate a solution to the challenge we are
focused on.
This video is part 4 of our Marketing workshop series, where you're going to learn how to run a Marketing Strategy Workshop to boost any of your campaigns.
✅ If you want to learn more about facilitation and workshops, join our FREE FACILITATION COMMUNITY 👉 https://facilitatorclub.com/ where thousands of facilitators share their tricks, techniques, and resources.
🔔 And if you haven't yet subscribed to our Youtube channel for more Workshop / Facilitation Skills/ Career / and Design Sprint videos: ❤️ https://www.youtube.com/AJ&Smart?sub_confirmation=1😉
Video timestamps
0:00 Intro
1:02 What is the Concept Sketching exercise?
2:25 The Materials needed
2:52 Important things to remind your participants
4:11 Example of a concept
5:13 Why the concepts should be anonymous
5:37 Tip # 1 - Announce the time
5:57 Tip # 2 - Encourage participants to look at Lightning Demos
6:20 Tip # 3 - Start with a small draft
7:06 Conclusion and What’s Next
Thanks for watching!
----
#Facilitation #workshops #marketingworkshop
📩 If you want to stay ahead of the Workshop / Facilitation game, level up your career, and be in the know on the nerdiest, 'techiest' things, sign up for our FREE newsletter here: 👇
📝 https://aj-smart.ck.page/21100f1c73 👀
Want more? Join 200,000+ people subscribing to our AJ&Smart YouTube, LinkedIn, and Instagram channels for free content to help you and your team do more valuable work.
AJ&Smart is the #1 design sprint firm in the world, the official Design Sprint training partner with Jake Knapp, inventor of the google design sprint, and partner of choice for the world's most successful brands.
How to SKETCH a CONCEPT Without Drawing Skills | Marketing Workshop Part 4
https://youtu.be/v-17J46QL3M
Видео How to SKETCH a CONCEPT Without Drawing Skills | Marketing Workshop Part 4 канала AJ&Smart
A concept, in this exercise, is an illustrated idea that requires no
further verbal explanation and can demonstrate a solution to the challenge we are
focused on.
This video is part 4 of our Marketing workshop series, where you're going to learn how to run a Marketing Strategy Workshop to boost any of your campaigns.
✅ If you want to learn more about facilitation and workshops, join our FREE FACILITATION COMMUNITY 👉 https://facilitatorclub.com/ where thousands of facilitators share their tricks, techniques, and resources.
🔔 And if you haven't yet subscribed to our Youtube channel for more Workshop / Facilitation Skills/ Career / and Design Sprint videos: ❤️ https://www.youtube.com/AJ&Smart?sub_confirmation=1😉
Video timestamps
0:00 Intro
1:02 What is the Concept Sketching exercise?
2:25 The Materials needed
2:52 Important things to remind your participants
4:11 Example of a concept
5:13 Why the concepts should be anonymous
5:37 Tip # 1 - Announce the time
5:57 Tip # 2 - Encourage participants to look at Lightning Demos
6:20 Tip # 3 - Start with a small draft
7:06 Conclusion and What’s Next
Thanks for watching!
----
#Facilitation #workshops #marketingworkshop
📩 If you want to stay ahead of the Workshop / Facilitation game, level up your career, and be in the know on the nerdiest, 'techiest' things, sign up for our FREE newsletter here: 👇
📝 https://aj-smart.ck.page/21100f1c73 👀
Want more? Join 200,000+ people subscribing to our AJ&Smart YouTube, LinkedIn, and Instagram channels for free content to help you and your team do more valuable work.
AJ&Smart is the #1 design sprint firm in the world, the official Design Sprint training partner with Jake Knapp, inventor of the google design sprint, and partner of choice for the world's most successful brands.
How to SKETCH a CONCEPT Without Drawing Skills | Marketing Workshop Part 4
https://youtu.be/v-17J46QL3M
Видео How to SKETCH a CONCEPT Without Drawing Skills | Marketing Workshop Part 4 канала AJ&Smart
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