The 70–80% Margin Engine Behind Retail Media

Onsite ad surfaces, like a retailer’s website or app, are a huge profit driver. Kiri Masters explains why these ads deliver 70–80% margins and why brands want to be where customers are making purchase decisions.

#RetailMedia #RetailTech #Ecommerce #AIShopping #AgenticAI #RetailStrategy #RetailGentech

Видео The 70–80% Margin Engine Behind Retail Media канала Retailgentic